SEO Masters Training & Internship in Bhopal
SEO Training Course Description:
Become SEO (Search Engine Optimization) certified and learn the secret techniques which are used to increase your website traffic by gaining a high ranking on Google’s SERP. Our SEO masters course will help you to become competent with the algorithms used by search engines to rank or index a website. Our comprehensive SEO training in the Bhopal curriculum is equipped with every aspect of ON-Page SEO & Off-Page SEO which helps you to become an industry-ready SEO strategist.
Our unique practical approach to teach SEO makes us unique than any other SEO training in Bhopal institute. All of our trainers at Lydzen learning & teachings are from the core SEO industry and have years of experience which assist you to learn every SEO technique which are necessary to get your website rank on search engine results page.
SEO TRAINING LEARNING OUTCOMES:
By completing our professional SEO Masters Training in Bhopal you will be able to:
- Create and initialize an SEO strategy for any type of business.
- Become a job-ready for different types of positions in SEO agencies.
- Plan & Setup your own SEO strategy which can bring you organic leads.
- Gain knowledge about different SEO tools that you can use to acquire more organic business for your company.
- Develop familiarity with search engine algorithms and know how they work to rank a website.
- Learn to manage the overall SEO strategy of any firm.
WHO CAN APPLY FOR OUR SEO TRAINING?
- For Beginners, Students & Freshers: To make a fresh start in the SEO industry & gradually builds up your skills.
- For Marketing Professionals: To enhance your SEO skills.
- For Engineering Professionals & Professionals in other Roles: To Upskill, Make Career Switch, Start Working as a professional SEO Freelancer.
- For Business Owners & Entrepreneurs: Manage your business SEO strategy, & can also start your own agency.
- For Digital Marketing Professionals: Enhance your existing SEO skills.
Why Masters in SEO at Lydzen Learning & Teachings?
Take your career & business to unimaginable heights by adding 21st century most demanding & valuable SEO Skills from Lydzen Learning & Teachings:
- In-Class training on live SEO projects.
- Most advanced SEO training curriculum in Bhopal.
- Internship from a digital marketing agency, not a training institute.
- 100% Practical SEO training.
- 100% Job assistance.
- Special Prepration for Google Certifications.
- Special International Case Study Classes.
- Special Resume building classes.
- Special Interview preparation classes.
- Lifetime recommendation program & reference letter access.
- Lifetime class access for skills refreshment.
- Lifetime access to every Saturday doubt class.
- Student Feedback sessions.
- Project Presentation on different modules.
- Training by industry experts.
- Live money spends on ad campaigns.
- Most affordable fees in the digital industry.
- Access & Exploration to 40+ tools of digital marketing.
OUR SEO TRAINING CURRICULUM:
Digital Marketing Fundamental
1. Overview of Digital Marketing
- Overview of Marketing.
- Meaning of Digital Marketing?
- Scope of Digital marketing?
- Benefits of Digital Marketing
- Difference between Digital Marketing & Traditional Marketing.
- Career opportunities in the field of Digital Marketing.
Search Engine Fundamental
2. Search Engine and its working application?
- What is a Search Engine?
- Types of Search Engines
- How Do Search Engines work?
- Introduction & Working of Crawler.
- What are Spiders?
3. Understanding Google Algorithms & its Updates
- What is Algorithms?
- Use of Algorithm for Google
- Different Types of Algorithms
- Google Panda
- Google Penguin
- Google Hummingbird
- Mobilegeddon (Google Mobile-Friendly Update)
- Google EMD (Exact Match Domain)
- Google Pigeon
- Google RankBrain
- Google Possum
- Google Fred
4. Search Engine Optimization
- What is Search Engine Optimization?
- Search Engine Optimization Types
- Black Hat SEO
- White Hat SEO
- Gray Hat SEO
- SEO life cycle?
- SEO Ranking Factors
5. SEO Website Audit & Optimization
- Initial analysis of Website
- Improvement needed for user Interface
- SEO Mobile Optimization
- Mobile Responsive Checking
- SEO Navigation
- Changes Required for SEO Optimization
6. Google Keyword Planner
- Need for Keywords
- Types of Keywords
- Primary Keywords
- Secondary Keywords
- Long-Tail Keywords and Short Tail Keywords
- Other tools use for Keyword Research
- Demo of Google Keyword Planner
- Focusing on Targeted Keywords
- Allocating Negative Keywords
7. On-Page Optimization
- Keyword Placement
- Website (URL) Structure Analysis
- URL renaming/rewriting
- H1, H2, H3 Tags
- Title/Description/Keyword/Meta Tags Development
- Anchor Text
- Image and Video Optimization
- Content Optimization
- Footer Optimization
- Various Tools for On-Page Analysis
8. Google Search Console
- Adding a Site & Verification Process
- Configuration v Settings
- Geographic Settings
- Site Links
- Website Health
- Crawl Errors
- Crawl Stats
- Google Fetch
- Blocking the Crawler and blocked pages
- Traffic analysis
- Search Queries
- Links to Site / Internal Links
- Configuring Sitemaps
9. SEO Cannibalization Settings
- Working on Google’s guidelines for Keyword Cannibalization.
- Negative impacts of Keyword Cannibalization
10. Off-Page Optimization
- Understanding Backlinks
- Different Methods of creating backlinks
- Tools for Off-Page SEO Analysis
- Analysis of SEO Strategies
- Preparing SEO Reports
- Benefits of Links for SEO
- Types of Backlinks
- Social bookmarking
- Directory Submission
- Type of Directories
- Article Marketing
- Submitting Press Releases
- Business Directories
- Local Classifieds
- Blog Creation and Promotion
- Blog Commenting
- Forum & QnA
- Search Engine Submissions
- Sitemap Submission
- Introduction to Link Wheel
11. Local Search Engine Optimization
- What is Local Search Engine Optimization?
- How does it work?
- Factor affecting Ranking for Local Search
- Google Map Ranking
- Local Search Keyword Implementation
12. Google My Business
- The need for Local Business
- Signup with Gmail
- Set Up Account
- Register with Google My Business
- Add Your Business profile
- Add Details
- Request for Verification
- How to Add Post in GMT
- Replying to customer Reviews
13. Advanced & Technical SEO Techniques
- Optimizing Website Loading Time
- XML Sitemap
- HTML Sitemap
- Canonical Implementation
- Redirection Codes
- .htaccess file Implementation
- What is Domain Authority?
- How to Increase Domain Authority
- Understanding Alexa Ranking
- What is Page Authority?
- Page Rank
- What is Page Rank?
- How to increase Page Rank
14. SEO Voice Optimization
- How to Optimize Website for Voice Search
- Advance Voice Search Optimization
- Do’s and Don’t of Voice optimization
- HTML Suggestions
- Optimizing Keywords in content
- Structured Data
- Data Highlighter
- How to become a FreeLancer
- Understanding requirement
- Deciding the budget of the project
- Different Billing methods
- Understand Bidding
- Bidding for a project on bidding sites
Advanced Corporate Personality Development
16. Digital Marketing Planning & Reporting
- Structuring a plan
- Customer acquisition strategy
- Customer conversion strategy
- Customer retention strategy
- Customer Segmentation and Targeting
- Strategy Implementation
- Executions of Digital Marketing Strategy
- How to create and present reporting?
- Re-implementation of Strategy
17. Personality Development and Soft Skills
- Developing Interpersonal Skills
- Business Communication Skills
- Decision making and negotiation
- Corporate Grooming and etiquette
- Group discussion
- Interview Techniques
- Presentation Skills
- Leadership Skills
Learn SEO in Bhopal with Working On Live Projects
Hands-on SEO In-Class Project
Project 1: Work on Live Search Engine Optimization (SEO) Project
Description: Learn to research the right keywords for promoting your website and initiate the perfect off-page SEO strategy to get your website rank on the search engines. In this project, you will get in-depth knowledge of various on-page & off-page SEO techniques.
Duration: 3 hour
Learn From International Case Studies:
Lydzen learning & teachings have identified the best international Digital Marketing Campaigns of the 21st century and developed the 20 hrs of special case studies assignments for our Digital Marketing Training in Bhopal. With this, you will get deep expertise in digital marketing with hands-on experience by finding the business case solutions in each case study.
SEO Case Study: Nike
Description: Discover how Nike have Leveraged their SEO strategy And Got 169% Total Increase In Organic Search Traffic.
Duration: 1 hour
Our SEO Resources:
With Lydzen Learning & Teachings, you don’t just get the practical knowledge but also various digital marketing theoretical resources that help you to excel in your field. Our Digital Marketing Training in Bhopal helps you to become industry ready in all ways.
E-Books: 1000+ Pages
- The Ultimate Guide to Amazon SEO by “cpcstrategy” (36 Pages)
- Beginner’s Guide to SEO by “Search Engine Journal” (324 Pages)
- Complete Guide to SEO by “Search Engine Journal” (278 Pages)
- Advanced Technical SEO by “Search Engine Journal” (385 pages)
OUR SEO TRAINING IN BHOPAL MODES:
TOP COMPANIES THAT ARE USING SEO AND HIRING ITS GRADUATES :
Extinguishing Facts About SEO:
- Lectures 0
- Quizzes 0
- Duration 69 hours
- Skill level All levels
- Language English
- Students 15
- Assessments Yes